Frank Vaccariello

Position: Electronic Marketing & Communication Specialist

Back to the Directory


Since 1991, EYE Lighting International has been a leading provider of innovation in lighting technology. EYE Lighting manufactures technically superior products featuring solid-state LED luminaires and High Intensity Discharge (HID) lamps. The products are specified by lighting designers, utilities, municipalities, and energy service companies, and are used in commercial and industrial applications and for sports and infrastructure lighting.  EYE Lighting’s products provide superior quality, reliability, excellent color rendering, a variety of distribution types and long-life. Every day satisfied customers use EYE-brand products to conserve energy use, reduce maintenance, and meet their sustainability goals.

I have been part of the electronic communication industry since 1982. (Radio/vide Social Medio production/web presence) I have been responsible for Public Relations and Website Content Management since 1999 and Social Media Management since 2009.

Currently I am responsible for the web presence of EYE Lighting International and its three divisions: a commercial/industrial/utility lighting company, a material and solar testing equipment company and an indoor home horticulture lighting company. The first two are B2B and the third is B2C. Each division has a website and two have a large set of Social Media Platforms.

I also work with small business owners in the northeast Ohio area to help them create and implement new online communication plans. Services include: building websites and social media, email marketing and blog coaching.