The 2005 Lake County Apex Awards were presented Oct. 12 at the Fine Arts Association in Willoughby. Local marketing professionals answered the call for entries with their best work in tune with this year's theme, "Show Us Your Super Stuff."
Creative people, including graphic artists, website designers, photographers and copywriters showed up in their hightly polished boots and freshly dry-cleaned capes (or best business attire), for the awards ceremony.
Apex Awards were given in 15 categories, including illustration, photography, copywriting, publicity and special events, publications and collateral materials.
This is the first year Lake Communicators presented The News-Herald Public Information Award to honor the best individual, corporate or not-for-profit agency who produced a single piece or entire campaign with public information as its sole objective. Winners of this first-time award are Lake Metroparks and McKinney Advertising & Public Relations.
College and high school students in their junior or senior year were invited to submit entries free. Student awards were judged based on the merits of amateur efforts. Ashland University student Maria Iafelice of Wickliffe cam in first place for her graphic design piece titled "90,000."
Lake Communicators, an organization formed in 1981 for those in the advertising, publishing, graphic design, photography and public relations fields, sponsor the Apex Awards. Co-sponsors were the Fine Arts Association, Villa Beach Communications, Lakeland Community College, Xpedx Paper & Graphics, Duke Printing Mailing Solutions, the Lake County Business Journal, Thom Zahler Art Studios, The News-Herald and Jones Printing Services, Inc. Promotional art was created by Thom Zahler.
Walter Greene &
Co., The Enemy
Within |
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University
Hospitals Health
System/Brown
Memorial
Hospital,
The Ohio Bone &
Joint Institute at
UHHS Brown
Memorial
Hospital |
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Thom Zahler Art
Studios,
www.thomz.com |
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Lake Erie College,
Lake Erie
Magazine-Summer
2005 |
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SiD Studios,
Omnova ads |
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| Co-chairs of this year's Lake County Apex Awards Annemarie Donnelly (left) and Jan Pemberton congratulate winner Dave Saifman of Walter Green & Co. |
And the winners are:
Advertising:
First place: SiD Studios, Omnova ads
Second place: Walter Greene & Co., World Class/Breakthrough ads
Special recognition: Steris Corporation, Chameleon ad
Collateral:
First place / Best of Show: Walter Green & Co., The Enemy Within
Second place: Walter Greene & Co., Taking Flight
Special recognition: Villa Beach Communications,
New Student Orientation - John Carroll University; Laketran, Ride Guides
Copywriting:
First place: Effective Training & Communications, Inc., "Administrative Assistance" column in Government Video magazine (4 articles)
Corporate Identity:
First place: SiD Studios, Pierre's Smooth Churned Light
Second place: Marous Brothers Construction, Corporate Identity Package
Graphic Design:
First place: University Hospitals Health System,
MacDonald Women's Hospital Web Announcement
Second place: Walter Green & Co., Maltz Museum Grand Opening Gala
First place-student: Maria Iafelice, Ashland University student "90,000"
MultiMedia Advertising Campaign:
First place: University Hospitals Health System / Brown Memorial Hospital, The Ohio Bone & Joint Institute at UHHS Brown Memorial Hospital
Photography:
First place: Skip Trombetti, Night Patrol
Publications:
First place: Lake Erie College, Lake Erie Magazine-Summer 2005
Second place: Marous Brothers Construction, Structures Newsletter
Special recognition: Kaiser Permanente, Partners in Health
Special recognition: Villa Beach Communications, John Carroll University Magazine
Publicity Efforts/Special Events:
First place: Walter Greene & Co., This Will
Change the Way You Think
The News-Herald Public Information Award:
First place: Lake Metroparks, A Report to the
Community
Second place: McKinney Advertising & Public
Relations, Everybody Works Public Information
Campaign
Video/Audio:
First place: Auburn Career Center,
Discover Auburn
Second place: Fraser Video Productions, All Types
Special recognition: City of Mentor, BBC/Mentor
Channel Promo; Perry Public Schools,
Science Rocks (Children)
Website:
First place: Thom Zahler Art Studios,
www.thomz.com
Second place: Thom Zahler Art Studios, www.barbaraferrer.com
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